The #MeinBhi campaign launched at the Lux Style Awards with the support of Unilever last month, is about solidarity and togetherness towards holding your ground against the widespread prevalence of human rights violations in our Country since decades.
#MeinBhi video launched in Karachi
Soon After the #MeinBhi movement was announced, celebrities took to social media to share and support the awareness campaign.
According to Frieha Altaf, in order to take the song further, a video to associate it with is very important.
The launch event featured the British Deputy High Commissioner; Ms. Elin Burns who appreciated the movement and showed her support.
The anthem taken from Shehzad Roy’s song ‘Kya Darta Hai’ is associated with human rights. It is not branded and Catwalk gives the rights for its usage to anyone and everyone for any social and human rights campaign.