Lahore, Pakistan, 15th 16th and 17th December 2023 – Mark your calendars as Lahore, the cultural heartbeat of Pakistan, prepares to host the most anticipated and spectacular fashion event of the year. HUM Bridal Couture Week is back, and this time it promises three days of unparalleled glamour, style, and innovation from December 15 to 17, 2023 at the Pearl Continental Hotel, Lahore.

A spectacle of Style and Elegance
On December 15,16 and 17, HUM Bridal Couture week will transform the Lahore fashion scene with the presence of the country’s choicest and burgeoning designers, couture lovers, buys, celebrities and socialites alike who are set to showcase their best curated collections and avant-garde designs.

Hair & Makeup: NABILA (N-Pro & N Gents)
PR: Aura Consulting (Lead: Amber Liaquat)
Choreography: Vaneeza Ahmed
Pantene Red Carpet host: Armala Hassan
DJ: Omer

The event will highlight the diversity, creativity and dynamism of Pakistan’s fashion industry and will help in promoting a softer image of the country to the world.
This year’s stellar line-up of Bridal Couture Week’s participating designers include:
Mehdi, Saira Rizwan , Shiza Hassan, Souchaj By Mehak Junaid, Musferah Saad, Aneeka Ruknuddin, Shaziya Kiyani , Munib Nawaz, Harris Shakeel , Rabia Wahab, Komal Chawla, Atif Iqbal , Arif Ashraf, Kashees, Ahsan Nazir, Anaya & Hoorain, Vestido, Musk, Tayyab Abbo along with Fine Couture ramp shows by fashion maestros including:

Fahad Hussayn – Solo show – Opening (15th December)
Emraan Rajput – Opening show -December 16th
Ali Xeeshan – Opening show -December 17th
Nickie Nina – Tribute to Nickie -Special showcase on December 17th
HSY – Grand Finale -December 17th

Cultural Fusion on the Runway
HUM Bridal Couture Week is a melting pot of tradition and modernity, where designers using captivating blends of cultural influences and present the most exquisite ensembles. Their collections are crafted with luxurious materials and embellishment techniques by skillful artists. This year too, the runway is set to illuminate local fashion talent – from traditional ethnic wear to contemporary chic, and mesmerize the attendees with their designs, enchanting silhouettes and color palettes.

Spotlight on Emerging Designers
The 21st edition of HUM Bridal Couture week continues its tradition of providing a platform for emerging talent. Aspiring designers will have the opportunity to debut their collections, fostering creativity and innovation within the industry.

Star-Studded Events and Celebrity Appearances
Prepare for a star-studded affair as the runway comes alive with top models like Abeer Asad Khan, Iqra Mehmood, Laiba Lodhi, Javeria Ali, Manal Saleem, Giti Ara, Janeira Ider, Maria Sohaib, Aimal Khan, Ali Qureshi, Munsif Khan, Suleman Hussain, Saubhan Umais, Zahib Malik, Zahid Ashraf and many more will be flaunting the latest creations from renowned designers. The event will also host celebrities such as Mehwish Hayat, Bilal Abbas Khan, Justin Bibis, Risham Faiza Butta, Amna Ilayas, Resham, Durefishan Saleem, Bilal Saeed, Saboor Aly, Sara Ali Khan and Falak Shabbir . With famous content creators and fashion influencers as guests. There is sure to be an electrifying atmosphere throughout the three-day spectacle.

Fashion Forums and Networking Opportunities
Beyond the runway, HUM Bridal Couture Week offers a series of fashion forums, panel discussions, and networking events. Industry leaders, fashion experts, and influencers will share insights, providing a unique opportunity to engage with the pulse of the fashion world.