Juggun Kazim launched her first book MomMatters

The TV host/actress and now author gave an exclusive preview of her upcoming book at X2 Café.

Mom Matters is just the first in the series of books to come, all revolving around the many diverse concerns of both ‘mothers-to-be’ and existing mothers. With these books, Juggun aspires to help women in accepting the beauty of this process whilst learning to balance it with their everyday routines. The book provides instructions and advice for all concerned mothers out there. The mother of two plans to publish sequels to this book which will explore different phases and aspects of being a mother, like pregnancy, choosing a gynaecologist, choosing a paediatrician for your child, feeding your toddlers, the school years and so on.

Many eminent personalities of Lahore attended the launch to show their support for Juggun. The list of attendees included Sanam Taseer, Aabroo Hashmi, Alyzeh Gabol, Kamiar Rokni, Rehan Bashir, Asim Buksh, Maram Azmat, Zara Peerzada, Nina, Meher Khan, Mariam Ali, Sara Gandapur, Zainab Cheema, Madiha Saahil, Haider Maqsood and many others.

Speaking about the aspirations, Kazim said:

“MomMatters is a book that shares tips and tricks plus do’s and don’ts for desi mom’s. This book is just the first of a series of books. I’ve been through two pregnancies and one miscarriage. My journey has been tough but also very fulfilling. What I did feel is that in Pakistan there is no support group and no information related to South Asian women and their issues in terms of motherhood. Our lifestyles, food, culture, beliefs, everything is different. Yet, we rely on western media and info to guide us through one of the most important parts of our lives. I hope to write books to help women understand and enjoy the beautiful journey of motherhood while balancing it with their other responsibilities. It is important to know about mom matters and also to know that moms matter.”Amal, Maria,Minahil, Sonia & Iqra (1)

Dr Farzeen Malik (1)

Ghazala, Mehnaz & Assad (1)

Haider & Teepu

Hamza Naqvi, Musaida & Asma Ali (1)

Juggun Kazim & Faisal Naqvi

Juggun Kazim & Maida Azmat (3)

juggun Kazim (2)

Kamiar Rokni & Rehan Bashir

Madiha Saail (1)

Maida Azmat (1)

Maram & Aabroo (1)

Maryam Ali

Mashal Peerzada (1)

Mehak and Sarah

Mehr Khan

Nina (2)

Ramma & Saad (2)

Rubia Mugeese (2)

Saman Arif (2)

Sanam Taseer (1)

Sarah Gandapur (1)

Sarah Gilani & Zahra Humayun (1)

Sarah Gilani (1)

Zainab Cheema

Zara & Sonia (1)

Zara Peerzada (1)

Zara Peerzada (2)

We asked some more detailed Questions from Jugan just read out what she says :
1) what inspired you to write the book

My own pregnancies were the biggest inspiration more than anything else as far as this book is concerned. I got pregnant with my second son Hassan, 10 years after having Hamza. While the first pregnancy went by like a breeze, the second one was extremely tough. I was really unwell and was put on bed rest. So throughout this difficult period I was constantly looking towards Western media to answer my ‘desi’ queries. So when I would look online, I could never really find anything that was relatable to as a Pakistani woman. Everything was very westernized, like I was told to eat avacados or add salmon to my diet, and most of these things aren’t even available in our supermarkets. So, for me the idea was to create something that would primarily cater to desi or South Asian women.

2) What were the challenges you had to face while writing the book

There were a lot of challenges that I had to face while writing this book, ‘time’ being one of the major factors, since I host my own morning show and also have a full-time career as an actor. Besides a lot of these commitments, I was also extremely unwell through most of the pregnancy, so sometimes I didn’t have the patience to do it. Eventually, when I managed to finish writing the book, the bigger challenges came along which were to find someone to assist me to edit the book and then someone to help me publish it.

3) What is your message for new moms out there?

Everyone deals with pregnancy and motherhood differently, there is not set way of doing anything. So my advice to all the new mothers out there is that, don’t listen to what most people tend to say which is, ‘Oh everyone gets pregnant, what’s the big deal’. Every single pregnancy is different and unique in its own way, so read up and get your information down but ultimately follow your heart or your gut because a mother always knows what’s best for her baby.

4) What are your upcoming ventures?

Well there’s a lot of stuff in the pipeline. I have a film releasing sometime in the beginning of next year. Then I’m working of my mom portal which is www.mommatters.com and I’m also shooting a digital show called ‘The Couch’. The morning show that I do for PTV is continuing as usual. Besides that I’m also focusing on my clothing ling ‘Jugguns’. I’m looking into starting something in the beauty business but don’t want to say much about that until that gets on ground. So I have lots of things planned and very very excited about what the future holds.

Leave a Comment

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>