Bon Vivant Palais launches “Aver Caro” in Lahore!

Bon Vivant Palais launches “Aver Caro” in Lahore!

Bon Vivant Palais, part of the Gourmet family of restaurants, added a new concept to the bistro, launching “Aver Caro” via an exclusive launch dinner. Located on the third floor, ‘Aver Caro’ offers state of the art facilities in executive lounges and boardrooms that are esthetically designed to be a perfect place to host lunch parties, board meetings and seminars for corporates. The event was managed by Savvy Events with PR by Lotus. A unique…

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Shaan-e-Pakistan’s third historic edition announced

Shaan-e-Pakistan’s third historic edition announced

Shaan-e-Pakistan Luxury Privé Edition – Season 3 is an evolution of the first two editions, endeavoring to showcase the prowess of Pakistan’s fashion/cultural/art/music/cuisine to Pakistan, in Pakistan, in a luxury format. To this end, 2017’s three-day event will open with Shaan-e-Pakistan’s signature and coveted ‘Ek Shaam Pakistan ke Naam’ celebration focusing on musical collaborations between artists, to be revealed, from across region. It is poignant to note that this same night in 2015 was headlined…

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Six students to represent Pakistan in Paris at L’Oréal BRANDSTORM

Six students to represent Pakistan in Paris at L’Oréal BRANDSTORM

L’Oréal, the world’s leading beauty company, will be hosting 6 students from Pakistan in Paris at the World Finals and Awards Ceremony of L’Oréal BRANDSTORM. Brandstorm is a unique innovation competition hosted by the L’Oréal Group to allow students to unleash their creativity and showcase groundbreaking ideas. This year, L’Oréal reinvented the concept by transforming the business competition into an innovation incubator for talents and projects. The goal is to enable students to go beyond…

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The Commuters have released the second track “You’ll Stay Right Here”

The Commuters have released the second track “You’ll Stay Right Here”

press release Following the successful release of title track Before I was Born in Pakistan earlier in May 2017, New York based alt-rock quartet The Commuters have released the second track You’ll Stay Right Here from their first EP exclusively on Patari. The song, which originally comes from the band’s debut album Rescue, was remastered and featured in their EP. You’ll Stay Right Here has been written by front man, Zeeshan Zaidi after a loved…

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Humaima Malick’s take on Leisure Leagues

Humaima Malick’s take on Leisure Leagues

press release Humaima Malick has always been seen participating and reaching out far beyond the entertainment industry’s domain and advocating for socially active and responsible causes. Being a vocal advocate for women’s rights, running campaigns on social media and giving a voice to those women who have none, she has been involved with the Women Protection Bill passed by the Punjab Government. Humaima has also been an active member of the SeedOut campaign and has…

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Nida Azwer Atelier set to introduce a line of Kaftans and Abaya’s this Ramzan

Nida Azwer Atelier set to introduce a line of Kaftans and Abaya’s this Ramzan

Nida Azwer is set to introduce a brand new line of Kaftan’s and Abaya’s this Ramzan, with the DINA collection, expanding her label to appeal to a more diverse clientele. The DINA collection features over 30 distinct kaftans and abayas ranging from luxury evening wear to understated formal wedding wear, resonating with atelier’s signature work from screen and emboss printing to delicate embroideries with zardozi and crystal work. The collection is based in pure silks…

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Sharmeen Obaid-Chinoy launches “SOC Outreach” A Community Engagement Platform

Sharmeen Obaid-Chinoy launches “SOC Outreach”  A Community Engagement Platform

SOC Films, helmed by the two-time Academy Award winner Sharmeen Obaid-Chinoy, proudly announces the launch of its new platform, SOC Outreach with an aim and commitment to inspire students, encourage debates in schools and colleges and engage the community at large across Pakistan. SOC Films has been working closely with students across Pakistan over the past several years where the team has held more than 300 film screenings of its documentaries and animated films. SOC…

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Sania Maskatiya launches “Gardenia – Edit II” – Eid Collection 2017

Sania Maskatiya launches “Gardenia – Edit II” – Eid Collection 2017

Sania Maskatiya has introduced the second edit of “Gardenia”: the 2017 Eid Collection that celebrates and explores feminity. Featuring Sania Maskatiya’s signature digital prints and hand and machine embroideries, the collection comprises of separates available in multiple sizes. With the first edit featuring formal Eid-wear, Edit II features 24 elegant designs in luxury prét and prét in a diversity of colors such as ivory, cream, pink, corals, greys, golds with midnight blues, maroon and black…

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