Levi’s® Live’s Session Two

Levi’s® Live’s second session took place at Riot Studios captivating audiences with the live renditions. Levi’s® Live’s second live session featured performances by renowned singer Bilal Khan and the upcoming band “Bayaan”. This is a platform to play live music for talented young upcoming artists to reach their creative heights in the Pakistani music industry. The second Levi’s® Live performance is the culmination of the brands commitment to Live Music.
Bilal Khan, the musician known for his romantic soulful music crooned his hits and performed a groovy medley of old classics along with some brand new tracks of his own. Bayaan, the boy band which had Asfar Hussain on Vocals, gave a spectacular live performance with Shahrukh Aslam & Muqueet Shahzad on Guitars, Haider Abbas playing Bass and Mansoor Lashari playing the drums.
The audience of the second The Levi’s® Live session was an eclectic mix which included superstar actor Fawad Khan & musicians Ali Hamza, Ali Noor of Noori. Singers Momina Mustehsan & Maria Unera along with actor Ahmed Ali Butt and director Bilal Lashari also attended the show.
Speaking on behalf of Levi’s® Mr. Mir Zia Mahmood, Director, Country Manager, Levi Strauss Pakistan said, “Levi’s® is moving forward with Levi’s® Live as our long term brand strategy and as the platform grows we hope more talented artists can showcase their creative prowess. This is just the beginning and Levi’s® Live will keep supporting the talent of our local music industry”
Farhad Humayun of Riot Studios said, “This is the second Levi’s® Live performance and the response we have received is nothing less than extraordinary. The artists who performed in the previous Levi’s® Live session have been appreciated far and wide and the crowd loves it. We’re very happy to host the coolest party in town.”
Headliner for Levi’s® Live Session Two Bilal Khan said, “I had a fantastic time playing Levi’s Live. I’ve been playing a lot of shows outside Pakistan so it was refreshing to play a new set in my hometown. I think my main motivation for participating in this initiative by Levi’s is to support our budding musicians and the live music culture in Pakistan.”
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After Bayaan’s performance, lead vocalist Asfar Hussain said, “The Levi’s® Live session was quite unlike any gig we’ve done so far because it paired the demands and pressure of a recorded show with the relaxed atmosphere of an intimate setting with a small but incredibly enthusiastic audience. We played three original songs: “Nahil Milta”, “Farda” were songs that we’ve already released and “Din Dhalay” is a brand new song and the The Levi’s® Live audience was the first that had a chance to hear it. We hope you like it as much as people at the show did.”
The videos of the performances of the opening night of Levi’s® Live will be available online. The next Levi’s® Live session is scheduled for December and will feature new and upcoming artists.

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